Course information

What is Lifeline programming for?

Lifeline programming is special media programming for people who are facing humanitarian crises. It aims to give them a voice and provide timely, relevant and practical information to help alleviate their suffering and assist with their recovery. The purpose of Lifeline programming is to make content for people affected by humanitarian crises in order to help save lives and reduce suffering. 

Lifeline programming is part of the broader work that humanitarian agencies refer to as 'Communicating with Communities' (CwC). It centres around ensuring good dialogue between humanitarian responders and people who are affected by crisis. CwC projects also establish ways that survivors can get the information they need and that their voices are heard by humanitarian actors. 

BBC Media Action has responded to major crises around the world, including man-made emergencies, rapid onset emergencies and epidemics. They often work in partnership with local media in affected countries, helping them create Lifeline programming for their audiences, or we establish emergency broadcasts on BBC World Service airwaves. BBC Media Action also provides capacity-strengthening to media, governments and aid providers on communication with communities.

Learning objectives:

• Communicating in a crisis
• Connecting with your audience
• Working in a crisis

Duration:

This module should take you about 60 minutes to complete

PHAP Credentialing Program: Understanding the Humanitarian Ecosystem. 

This course will help you prepare for the PHAP Credentialing Program certification in Understanding the Humanitarian Ecosystem.

It addresses segment 2.1 of the certification assessment outline. It also addresses some aspects of segment 3.7.

Read more about the PHAP Credentialing Program